Mainstream VS Craft Beer
What’s the difference?
Isn’t beer just beer? Nope! Here are some of the main differences between craft beer and mass produced beer.
- Appearance: Mass produced beers are typically a pale, watery yellow, and the head of the beer does not last long when poured into a glass. Craft beer comes in a variety of colors based on the brew, and the head provides a crisp look and taste that lasts.
- Taste: Mass produced beers are typically monotone in flavor, and they are almost always served as cold as possible. Craft beers focus on a specific flavor. It is typically served between 50 and 55 degrees Fahrenheit so you can notice the flavors better.
- Production: Mass produced beer is typically made from cheaper ingredients in order to reduce the price of the final product. For instance, instead of the traditional hops, many popular beers now use rice or corn to cut costs. Craft beer is made with specific, hand selected ingredients, and it is only produced in smaller batches by master brewers who truly love beer.
- Pasteurization: Craft beer doesn’t need pasteurization. The process gives the brew a ‘burnt sugar’ flavor. Pasteurization and too much filtering ruins the true flavor of the beer.
